Rock Steady is a Long Beach born full service production company. We plan, design, engineer, fabricate, and install. Our cumulative years of industry experience along with the creative ability to push beyond standard conventions enable us to provide quality results.
Environment Design • Art Direction • Creative Solutions • Client Relationships • Project Management
Aaron specializes in creative direction and production design. He gained early experience at Disneyland Park where he worked to develop parades and themed attractions; Lion King Parade, It’s a Small World Holiday, Fantasmic! & Light Parade. Later he transitioned to the live entertainment industry; Neil Diamond, Bette Midler & Barbra Streisand and worked on production design for theater & film; I love Lucy Live on Stage!, Of Grapes and Nuts, Wake & The Beating (short film).
Metallica, Depeche Mode, David Bowie, The Who, Bonnie Raitt, Steve Perry, Bette Midler, Barbra Streisand, Neil Diamond, Motley Crue, KISS, Alabama, ELO, Rush, Rod Stewart, AC/DC, BeeGees, Guns n’ Roses, Steve Winwood, Joni Mitchell, Stevie Nicks & Trisha Yearwood. These are some of the bands Tommy has been on tour with. His experience, knowledge and work ethic are remarkable, everyone wants Tommy “on-site”.
William possesses vast agency experience, having spent the majority of his career on that side of the industry. This knowledge allows him to bridge the gap between agency and fabricator, offering clients a holistic perspective and added peace of mind. His approach, which centers on proactive communication, comprehensive timelines, and detailed updates, enables Rock Steady to engage as an extension of our client's team and further develop our partnership. When he's not Rocking Steady, William is an ultra runner, competitive Spartan racer, devoted husband, and pug snuggler.